I have been designing my own svg files for a while and have been approached by a craft blanks company. They have asked me to design svgs and sell those files exclusively to them - for them to resell on their website to crafters etc.
Can anyone advise where to even begin on how to price this? I am not even sure of the correct terminology to look into licencing etc... intellectual property ownership transfer? Exclusive licencing?
Possibly relevant info: They are a reasonably sized successful business within their field with good traffic through their website. There is potential for them to make a lot more ££ selling the file with their traffic than I would. My files will be the first they try to sell, so there is no way of knowing what their projections will be in terms of sales.
Would it be unprofessional or not advisable to simply ask them what they are expecting to pay? I have trawled the internet to no avail. I cannot find any comparisons to make.
As I understand it, usually professionals working on projects involving drawing and design calculate their prices based on how many hours a given project takes to complete. That is, if you are going to make an art in Inkscape and spend five hours to complete it, you charge for five hours of work.
Of course, for that you would need to establish how much your working hour will cost. it would be more or less like that, but you'll find a more accurate answer by frequenting freelance forums.
Ironically, whilst doing my research, the one and only real piece of advice was to NOT charge by time LOL The main reason being that the more efficient you are, the less you'll earn. I guess that theory could be offset by increasing the hourly rate from average though.
What I also need to consider is not just the time I spend on it, but its value. Something relatively quick and simple could actually be a genius idea for example 😆
@Tyler Durden Thank you for the reply. Although I am a little confused! 1. I would be selling the rights to my designs to this company. 2. As per original post, I have been unable to find any relevant comparisons. 3. The client will be reselling the files to crafters - repeatedly. Therefore there is no ceiling value. I expect individually, the files will be sold for less than £10 each - but potentially quite a lot on a daily basis.
A license allows them to resell but you retain copyright and set terms & limitations. If a design becomes popular, you make more $$. Charge more for exclusive agreements.
I have been designing my own svg files for a while and have been approached by a craft blanks company.
They have asked me to design svgs and sell those files exclusively to them - for them to resell on their website to crafters etc.
Can anyone advise where to even begin on how to price this?
I am not even sure of the correct terminology to look into licencing etc... intellectual property ownership transfer? Exclusive licencing?
Possibly relevant info:
They are a reasonably sized successful business within their field with good traffic through their website.
There is potential for them to make a lot more ££ selling the file with their traffic than I would.
My files will be the first they try to sell, so there is no way of knowing what their projections will be in terms of sales.
Would it be unprofessional or not advisable to simply ask them what they are expecting to pay?
I have trawled the internet to no avail. I cannot find any comparisons to make.
Any advice would be amazing, thank you!
As I understand it, usually professionals working on projects involving drawing and design calculate their prices based on how many hours a given project takes to complete. That is, if you are going to make an art in Inkscape and spend five hours to complete it, you charge for five hours of work.
Of course, for that you would need to establish how much your working hour will cost. it would be more or less like that, but you'll find a more accurate answer by frequenting freelance forums.
@Guerreiro64, thank you for replying.
Ironically, whilst doing my research, the one and only real piece of advice was to NOT charge by time LOL
The main reason being that the more efficient you are, the less you'll earn. I guess that theory could be offset by increasing the hourly rate from average though.
What I also need to consider is not just the time I spend on it, but its value. Something relatively quick and simple could actually be a genius idea for example 😆
Never work for hours. You lose your rights to the designs. License your IP.
I'd shop for designs from other resellers and see what the market is charging. I'd not take less than half of what the reseller charges.
@Tyler Durden
Thank you for the reply. Although I am a little confused!
1. I would be selling the rights to my designs to this company.
2. As per original post, I have been unable to find any relevant comparisons.
3. The client will be reselling the files to crafters - repeatedly. Therefore there is no ceiling value. I expect individually, the files will be sold for less than £10 each - but potentially quite a lot on a daily basis.
A license allows them to resell but you retain copyright and set terms & limitations. If a design becomes popular, you make more $$. Charge more for exclusive agreements.
https://www.marthastewart.com/7973647/art-licensing-in-business-explained
https://drewbrophy.com/licensing-your-art-is-working-smarter-not-harder-how-to-begin-part-1/
https://www.nolo.com/legal-encyclopedia/licensing-artwork-negotiating-monitoring-royalty-payments-30093.html